Google’s Q1 2015 numbers are in, and as usual the company raked in a lot of dough. They were able to amass $17.3 billion in revenue — which is a 12% increase year-on-year — and $3.85 billion of that was marked as profit.
Advertising was a big part of that, as usual, with that sector of Google’s business responsible for more than $15 billion of revenue on its own. Google did mark a 23% increase of $1.8 billion in revenue for their “other” businesses (such as the money they get from Google Play digital and physical sales), though performance 2% dropped quarter-over-quarter.
Google attributed the slight dip to a decline in sales of Nexus devices. While they didn’t get specific, they are likely referring to the fact that the Nexus 6 was available at a high-end price point of $650 which could have deterred more sales than yesteryear’s $350 Nexus 5. It’s still odd considering the Nexus 6 was widely available on major American carriers for financed smartphone payment plans or subsidized contracts.
But the beat goes on as it always has for Google. They’re really not interested in selling more hardware than the next guy. They’re interested in creating great platforms and services that everyone will use so that their major money maker — search and advertising — finds its way into more and more hands. You can check out the full numbers at the jump.
[via Google]
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