LG is quite excited about the new smartphone they just unveiled earlier this week — the LG G4, if you haven’t been paying attention — and they’re going to share that excitement with everyone early on through a quartet of new ads. These 30 second spots serve simple purposes: to show off the phone and what went into crafting them.
They feature a man assembling the 20 megapixel f/1.8 camera, assembling the display, and stitching genuine leather onto the device’s rear cover. It isn’t quite enough to get you familiar with the phone in one go, but it certainly should provide enough intrigue for any uninformed viewer to learn more.
Of course, if you really want to learn more all you’ll have to do is find your way to our hands-on with the LG G4 right here.
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